Strategy and Tactics


chart performance strategic investment committee

chart performance tactical investment committee TIC



BAK Economics + own secondary research + techn. research

Performance Research Beispiele


Asset Management

Management of the Mandates

Agreement on investment strategy

  • Individual mandates and choosing / definition of the risk category
  • Various reference currencies
  • Consideration of specific client needs

Implementation of the investment strategy

  • Actives Management
  • Tactical over- or underweight of individual asset classes
  • Timing and selection


  • Constant monitoring of composition and risk profile
  • Performance attribution
  • Benchmarking

Direct investments

Direct investments are placed in fixed income titles and in stocks in the following markets: Switzerland, Europe and USA.

Fund selection

Special topics or regions; Open Architecture Approach.

Alternative Investments

Broad diversification, Fund of Hedge Funds, precious metals.


Derivatives are primarily used for hedging.


Stock Selection

Investments are made following these 4 criteria:

Basic investment (ca. 1/3)

Stocks in countries/regions (Switzerland, Europe, USA, Emerging Markets). Preferably investments are made in ETFs or index funds. Classical investment funds can be considered.

Dividend-paying stocks (ca. 1/4)

Selection of the dividend gems in the Swiss, European and US markets.

System based selection (ca. 1/4)

Proprietary approach; profitability, leverage and liquidity, operative efficiancy, ratings.

Special positions / trading (ca. 1/6)

Taking advantage of special trading situations; investments are usually made directly but can also be embedded in funds.


pie chart asset management stock selection Special positions trading system based selection basic investments dividend-paying stocks


For information in person please contact:

Thomas Pfefferle
Telephone:+41 61 225 52 71


Value Investment

Sallfort Quality Investing

“Whether we’re talking about socks or stocks, I like buying quality merchandise when it is marked down.” – Warren Buffet

Value investors invest in a stock if they assume it is currently undervalued and the so-called intrinsic value is higher than the current price. This approach offers significant profit opportunities, as soon as the market recognizes the true economic value of a company and rewards the stock with a rising price.

Sallfort Privatbank has developed a quality approach on three stock universes (CH, Europe, USA) and has a long-term experience in the management of value investing as investment consultant and asset manager.

  • Investment concept according to a clearly structured approach
  • Discipline in the implementation
  • Risk management

In the portfolio design, we also want to achieve the following specific objectives:

  • Positive returns regardless of market development
  • Diversification
  • Low volatility
  • Generating cash flow for the investor
  • Quality stocks before growth stocks


Stock Selection

chart value investment stock selection

3 stock universes (CH, Europe, USA)

  • SPI Swiss Performance Index
  • STOXX Europe 600 Index
  • S&P 500 bzw. NASDAQ Composite

System based quantitative pre-selection

  • several valuation figures
  • scoring method
  • specially developed algorithm
  • selection of the most suitable stocks

Subjective fundamental assessment and technical analysis

  • forecast of sales and earnings development
  • consideration of special factors
  • technical chart analysis


Additional Layers

chart value investment additional layers


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In addition, the following restrictions apply:

The factsheets of the funds of Sallfort Privatbank AG (hereinafter referred to as “factsheets”) are aimed exclusively at legal entities and individuals domiciled or resident in countries in which public distribution, offering and sale of the funds are duly authorized in accordance with applicable local legislation. The factsheets are not designated for persons who are subject to a jurisdiction that prohibits the publication or access to the same factsheets due to the tax domicile of the person concerned, their nationality or for other reasons. Persons subject to such local restrictions are prohibited from accessing the factsheets.

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Per 7. Juni 2019 wurde die Fusion der Sallfort Privatbank mit der Banque Heritage vollzogen.

Weitere Informationen können Sie unserer Medienmitteilung vom 6. November 2018 entnehmen.

Zur Webseite der Banque Heritage wechseln

The merger of Sallfort Privatbank with Banque Heritage was completed on 7 June 2019.

Further information can be found in our media release of 6 November 2018.

Go to the Banque Heritage website